Decoding Zohran Mamdani's Style Statement: The Garment He Wears Tells Us Regarding Modern Manhood and a Shifting Society.
Growing up in London during the 2000s, I was always surrounded by suits. You saw them on City financiers hurrying through the Square Mile. They were worn by dads in Hyde Park, playing with footballs in the golden light. Even school, a cheap grey suit was our required uniform. Traditionally, the suit has functioned as a uniform of seriousness, projecting authority and performance—traits I was told to embrace to become a "man". However, before recently, my generation appeared to wear them less and less, and they had largely disappeared from my mind.
Then came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a closed ceremony wearing a subdued black overcoat, pristine white shirt, and a notable silk tie. Riding high by an ingenious campaign, he captured the public's imagination unlike any recent mayoral candidate. But whether he was celebrating in a music venue or appearing at a film premiere, one thing was mostly unchanged: he was almost always in a suit. Relaxed in fit, contemporary with soft shoulders, yet conventional, his is a quintessentially middle-class millennial suit—that is, as typical as it can be for a cohort that rarely bothers to wear one.
"The suit is in this strange position," notes style commentator Derek Guy. "It's been dying a gradual fade since the end of the Second World War," with the significant drop arriving in the 1990s alongside "the advent of business casual."
"It's basically only worn in the most formal settings: marriages, memorials, to some extent, legal proceedings," Guy states. "It is like the traditional Japanese robe in Japan," in that it "fundamentally represents a tradition that has long ceded from daily life." Numerous politicians "don this attire to say: 'I represent a politician, you can have faith in me. You should vote for me. I have legitimacy.'" But while the suit has traditionally signaled this, today it performs authority in the hope of winning public confidence. As Guy elaborates: "Because we are also living in a liberal democracy, politicians want to seem relatable, because they're trying to get your votes." To a large extent, a suit is just a nuanced form of drag, in that it performs masculinity, authority and even proximity to power.
This analysis stayed with me. On the rare occasions I require a suit—for a ceremony or formal occasion—I retrieve the one I bought from a Tokyo retailer a few years ago. When I first selected it, it made me feel sophisticated and expensive, but its slim cut now feels outdated. I suspect this feeling will be all too recognizable for many of us in the diaspora whose parents come from other places, particularly developing countries.
It's no surprise, the working man's suit has lost fashion. Similar to a pair of jeans, a suit's silhouette goes through cycles; a specific cut can thus define an era—and feel quickly outdated. Consider the present: looser-fitting suits, reminiscent of a famous cinematic Armani in *American Gigolo*, might be trendy, but given the cost, it can feel like a considerable investment for something likely to be out of fashion within five years. Yet the attraction, at least in certain circles, persists: recently, department stores report tailoring sales increasing more than 20% as customers "shift from the suit being daily attire towards an appetite to invest in something special."
The Politics of a Accessible Suit
Mamdani's preferred suit is from a contemporary brand, a Dutch label that sells in a mid-market price bracket. "Mamdani is very much a reflection of his background," says Guy. "A relatively young person, he's not poor but not extremely wealthy." Therefore, his moderately-priced suit will resonate with the demographic most likely to support him: people in their 30s and 40s, college graduates earning middle-class incomes, often frustrated by the expense of housing. It's precisely the kind of suit they might wear themselves. Affordable but not extravagant, Mamdani's suits plausibly align with his proposed policies—such as a rent freeze, building affordable homes, and fare-free public buses.
"It's impossible to imagine a former president wearing this brand; he's a Brioni person," says Guy. "He's extremely wealthy and grew up in that property development world. A power suit fits seamlessly with that elite, just as attainable brands fit naturally with Mamdani's constituency."
The history of suits in politics is extensive and rich: from a well-known leader's "controversial" beige attire to other world leaders and their suspiciously impeccable, custom-fit appearance. As one UK leader learned, the suit doesn't just dress the politician; it has the power to characterize them.
Performance of Banality and A Shield
Maybe the point is what one academic calls the "enactment of ordinariness", summoning the suit's long career as a uniform of political power. Mamdani's specific selection taps into a deliberate modesty, neither shabby nor showy—"respectability politics" in an unobtrusive suit—to help him connect with as many voters as possible. However, some think Mamdani would be aware of the suit's military and colonial legacy: "The suit isn't apolitical; scholars have long pointed out that its modern roots lie in military or colonial administration." It is also seen as a form of protective armor: "It is argued that if you're a person of color, you aren't going to get taken as seriously in these white spaces." The suit becomes a way of signaling credibility, perhaps especially to those who might doubt it.
This kind of sartorial "changing styles" is not a new phenomenon. Indeed historical leaders previously wore three-piece suits during their early years. These days, certain world leaders have started exchanging their usual fatigues for a dark formal outfit, albeit one without the tie.
"Throughout the fabric of Mamdani's image, the tension between belonging and otherness is apparent."
The attire Mamdani selects is highly symbolic. "As a Muslim child of immigrants of South Asian heritage and a progressive politician, he is under pressure to meet what many American voters expect as a sign of leadership," says one author, while simultaneously needing to navigate carefully by "avoiding the appearance of an elitist selling out his non-mainstream roots and values."
But there is an sharp awareness of the different rules applied to who wears suits and what is read into it. "That may come in part from Mamdani being a younger leader, skilled to adopt different identities to fit the occasion, but it may also be part of his multicultural background, where code-switching between languages, traditions and attire is common," it is said. "White males can remain unremarked," but when women and ethnic minorities "seek to gain the authority that suits represent," they must carefully navigate the expectations associated with them.
In every seam of Mamdani's official image, the dynamic between belonging and displacement, insider and outsider, is evident. I know well the awkwardness of trying to conform to something not built for me, be it an inherited tradition, the culture I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in politics, image is never without meaning.